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Evaluation Projects
#8
(04-01-2018, 11:14 PM)ajacobsfoust Wrote: Hello -

Please post a description of your evaluation project to this thread.

To market programs, Baltimore's Enoch Pratt Free Library has been making increasing use of social media (mostly Facebook and Twitter). We would like to know how effective social media has been in increasing program attendance, as one part of a broader plan to evaluate the ongoing effectiveness of the library's marketing investment (dollars and staff time) in social media, targeted email, and paid advertising - to increase library usage and build brand recognition.

Jennifer Mange
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Messages In This Thread
Evaluation Projects - by ajacobsfoust - 04-01-2018, 11:14 PM
RE: Evaluation Projects - by Ktucker - 04-10-2018, 12:56 PM
RE: Evaluation Projects - by Joy Testa Cinquino - 04-15-2018, 03:46 PM
RE: Evaluation Projects - by Deanna - 04-16-2018, 08:57 AM
RE: Evaluation Projects - by tamar - 04-16-2018, 10:46 AM
RE: Evaluation Projects - by vblair - 04-16-2018, 12:02 PM
RE: Evaluation Projects - by rmaxwell1 - 04-16-2018, 01:53 PM
RE: Evaluation Projects - by Jennifer Mange - 04-16-2018, 02:46 PM
RE: Evaluation Projects - by Amanda Latreille - 04-16-2018, 04:48 PM
RE: Evaluation Projects - by malleable - 04-16-2018, 09:47 PM
RE: Evaluation Projects - by bdinitto1 - 04-16-2018, 10:55 PM
RE: Evaluation Projects - by Kerstin Cruger - 04-17-2018, 08:30 AM
RE: Evaluation Projects - by jryder - 04-17-2018, 08:53 AM
RE: Evaluation Projects - by Cappadoniak - 04-17-2018, 10:41 AM
RE: Evaluation Projects - by Matt NCLS - 04-17-2018, 12:36 PM
RE: Evaluation Projects - by DVincent - 04-17-2018, 04:16 PM
RE: Evaluation Projects - by DaneDe11 - 04-17-2018, 09:48 PM

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