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Survey Help
#1
Hello!

The Louisville Public Library is going to be present at a Chili Festival in the town of Superior (a community which we also serve).
We are hoping to have visitors fill out a very brief survey at our booth in exchange for the chance to win a prize in a drawing.

Our main objective is to find out Why Superior community members do NOT have library cards with us and how the card holders utilize our services. (We already know that we aren't doing a great job drawing them in).

So that we don't lose their interest in completing the survey we want to keep it very brief.

Here's what we have so far for the questions.

1. What city do you live in?    Louisville       Superior       Other
2. Do you have a Louisville Public Library card?     Yes       No


The final question (or two) is tricky. We want to know A. If they have a card, how do they use it? And B. if they don't have a card, why not?

I know it's not a good idea to use a double-barreled question, but I feel like asking Why or Why not as question 3, could get us the info that we want with a whole lot of reasons that we could never think to ask about.

Do you think splitting the survey in two directions is problematic? Asking for instance, "If you have a card, please tell us how you use it." While asking on a separate line, "If you do not have a card, please tell us why not."

Any input would be greatly appreciated!

Sarah
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#2
Hi Sarah,
Did you end up developing a survey for the Chili Fest? How did it go?
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#3
(08-24-2017, 03:01 PM)SarahJ Wrote: Hello!

The Louisville Public Library is going to be present at a Chili Festival in the town of Superior (a community which we also serve).
We are hoping to have visitors fill out a very brief survey at our booth in exchange for the chance to win a prize in a drawing.

Our main objective is to find out Why Superior community members do NOT have library cards with us and how the card holders utilize our services. (We already know that we aren't doing a great job drawing them in).

So that we don't lose their interest in completing the survey we want to keep it very brief.

Here's what we have so far for the questions.

1. What city do you live in?    Louisville       Superior       Other
2. Do you have a Louisville Public Library card?     Yes       No


The final question (or two) is tricky. We want to know A. If they have a card, how do they use it? And B. if they don't have a card, why not?

I know it's not a good idea to use a double-barreled question, but I feel like asking Why or Why not as question 3, could get us the info that we want with a whole lot of reasons that we could never think to ask about.

Do you think splitting the survey in two directions is problematic? Asking for instance, "If you have a card, please tell us how you use it." While asking on a separate line, "If you do not have a card, please tell us why not."

Any input would be greatly appreciated!

Sarah


It's way too late to answer this, but it's not really a double-barreled question if you can use another survey question to segment it.  I agree that it's not a question form that you want to use in general, but in this case it's perfectly acceptable because the previous survey question can essentially be used to eliminate the double-barreledness of it.  It's really then just a matter of readability and what works best in the white space of the paper.
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#4
(08-24-2017, 03:01 PM)SarahJ Wrote: Hello!

The Louisville Public Library is going to be present at a Chili Festival in the town of Superior (a community which we also serve).
We are hoping to have visitors fill out a very brief survey at our booth in exchange for the chance to win a prize in a drawing.

Our main objective is to find out Why Superior community members do NOT have library cards with us and how the card holders utilize our services. (We already know that we aren't doing a great job drawing them in).

So that we don't lose their interest in completing the survey we want to keep it very brief.

Here's what we have so far for the questions.

1. What city do you live in?    Louisville       Superior       Other
2. Do you have a Louisville Public Library card?     Yes       No


The final question (or two) is tricky. We want to know A. If they have a card, how do they use it? And B. if they don't have a card, why not?

I know it's not a good idea to use a double-barreled question, but I feel like asking Why or Why not as question 3, could get us the info that we want with a whole lot of reasons that we could never think to ask about.

Do you think splitting the survey in two directions is problematic? Asking for instance, "If you have a card, please tell us how you use it." While asking on a separate line, "If you do not have a card, please tell us why not."

Any input would be greatly appreciated!

Sarah
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#5
Hi, Sarah.

I'm wondering about a couple of things that might work:
1. I think you might be able to not include questions about how card holders use your services, as you probably have this information in other forms. That would get rid of the double-barreled question, which is slightly trickier to do on paper than online.
2. I don't know how busy this event will be but wondered about your ability to talk with people about the why not question and make your notes about it after the fact (just informal learning, if you see what I mean). Their responses might help you identify the top x number of reasons people don't have cards then use that to format a survey to do another time.
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